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Old 10-18-2018, 11:53 AM
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Default Memorial Cup: bye, MasterCard, hello KIA!

Many of you may know about this already, but for those who don’t, you don’t have to worry about whether or not ‘MasterCard Memorial Cup’ rolls off the tongue anymore. The agreement between the CHL and the credit card company has ended(terminated, expired and not renewed, I don’t know), and KIA has picked up the mantle.
But here’s the best part: KIA has not only not insisted their name be first mentioned, they’ve taken their own name off the event title completely, and off of the Memorial Cup logo itself!! Have a look at the new Memorial Cup crest. What will be interesting is whether or not Daren Millard will be as hardcore about saying ‘Memorial Cup presented by KIA’ as he was about the previous phrase.
But for me, I love it. Now we can to go back to saying Memorial Cup without any corporate interference I couldn’t be happier!
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